A Visit to Dubai Mall for Samsung 2021 Series of TVs & More
Samsung Gulf Electronics invited us to their showroom in Dubai Mall (Dubai). they announced that their latest home entertainment innovations which are now available in the UAE. The brand has cemented its status as a leading innovator of next-generation home entertainment devices in recent years, introducing consumers to powerful features that provide newfound immersion and transform viewing experiences. Samsung has succeeded in going one step further once again, with UAE residents finally able to acquire the Neo QLED and latest The Frame TVs, as well as The Premiere lifestyle projector.
Mustafa Sadick, Regional Director Head of Visual Display Group, Samsung Gulf Electronics, said: “As technological advancements accelerate, so too does our passion for innovating. Delivering cutting-edge products that empower and excite is central to our work behind the scenes, and we are delighted this highly anticipated line-up is finally gracing the local market. While the standards we set previously are extremely high, we believe the Neo QLED, The Premiere, and The Frame will go beyond their predecessors in terms of popularity, welcoming audiences to a whole new level of cinematic experiences.”
Neo QLED
The latest flagship of the Samsung series of television is The Neo QLED. Boasting exclusive cutting-edge Quantum Matrix Technology that controls Samsung’s proprietary Mini LEDs with intense precision. The traditional LED module lens synonymous with previous QLED editions has been replaced with a Micro Layer that allows for more precise light control in a smaller package, while Neo QLED technology uses an intuitive Quantum Processor to master every picture to perfection. Moreover, QLED technology significantly improves brightness and contrast levels for optimal picture, with the bezel-less Infinity Screen, incredibly slim panel, and sleek design finalizing the complete home entertainment package.
Samsung’s Neo QLED TV is also backed by premium Infinity One Design and Object Tracking Sound Pro, which ensure the TV looks and sounds incredible from every angle, as well as Samsung’s award-winning Tizen operating system, which offers new smart features and new tools to optimize gaming experiences. Next-level performance and picture quality together also come together for gamers, with every detail witnessed with incredible clarity and contrast at 120 frames per second.
Coming soon, the review of the Samsung Neo QLED TV
The Premiere
Samsung The Premiere 4K triple laser short-throw projector was one of my real interests to come to the showroom. Viewing 130 inches 4K Display at a short distance was an experience. Premiere lifestyle projector was honoured at the CES 2021 Innovation Awards in the Video Displays and Digital Imaging/Photography category. Samsung says “The Premiere is the world’s first HDR10+ certified projector”, delivering outstanding picture quality and brightness to provide an outstanding home cinema viewing experience.
In addition to supporting 4K picture resolution, The Premiere’s RGB Triple Laser uses the foundational elements of colour – red, green, and blue – to deliver true, vibrant tones, while a ground-breaking contrast range ensures you can experience vivid light and dark scenes on a screen of up to 130 inches in size.
The product provides world-class quality, connection, and services thanks to the winning combination of multiple voice assistants, mobile connectivity, and seamless access to the Samsung Smart TV UI. And there’s sound. The Premiere features 4.2 channel sound with speakers and woofers built right into the projector. These are supported by Acoustic Beam technology, which maximizes left and right-side sound delivery for a truly immersive audio experience.
The Frame
Samsung The Frame TV has been there for a long time but still makes a head turn. The design of the tv which is almost flushed to the wall and elegant additional magnetic frame gives a different stylish appearance. The latest generation of the Frame transforms the TV into a work of art that can be personalized to fit any room aesthetic and decor. With new partnerships in the Art Store, The Frame features more original artwork to match individual tastes. It also includes AI-based auto-curation technology that recommends artwork based on your selections, empowering you to curate your own personal art collection with a growing library of over 1,400 pieces of art from world-renowned institutions.
The Frame creates over a billion shades of accurate colour to deliver Samsung’s finest picture ever thanks to 100% Color Volume and Quantum Dot technology. By purchasing The Frame 2021, you will also enjoy a host of other next-level features, including Dual LED, SpaceFit Sound, and mobile-friendly connectivity features, such as MultiView and TapView.
Users are guaranteed to discover new ways to enjoy television, either as a brilliant 4K QLED TV or an innovative display of your favourite works of art. With near-endless options for customization, Samsung’s lifestyle TV portfolio also includes
There are other options like The Serif, The Sero Tv’s which has very unique style to match consumer requirement.
SERO TV
The Sero TV is from the 2020 line of televisions. The Sero TVs can rotate from horizontal to vertical with a motorised function, so you can connect with your smartphone view the TV vertically and content as if you have a big smartphone view.
The design is stylish and perfect for the new millennium consumer who is very connected to their smartphone and their content. It comes with a powerful speaker to match the display. It is QLED TV with all the latest functions of the Smart TV.
The Serif TV
It has an interesting design that looks different frame and is stylish like a piece of art in your room. When you see it from the side it has Alphabet “I” shape. The TV comes with NFC function all across the TV.
Even the back panel is covered, so you can place it in the middle of the room. The TV is from the 2020 series and comes with QLED and TIZEN OS. It is Smart TV with all the latest functions.
MicroLED TV
The MicorLED TV was on display at the Samsung Showroom and it stands out proudly at the entrance. The MicroLED panel was designed for business purposes. In CES 2021, Samsung launched the consumer version for the people who like big, bright TV and are ready to shell out big money. The MicroLED looks like the most expensive tv, it cost AED 550,000.
The TV is wildly impressive due to its sheer size, rich colours, high brightness, deep blacks, and virtually frameless design.MicroLED also has the potential to be extremely thin and frameless, but Samsung’s 110-inch TV is thicker partly because it needs proper cooling.
We will share more news and details once we have more detail about the official launch from Samsung for the UAE market.
About The Author
